Friday, March 25, 2011

3-D Smartphones on the Rise

I'm sure we saw this coming: HTC and LG are preparing 3D smartphones that don't require the user to wear glasses. HTC will come out with the EVO 3D which incorporates a 4.3 inch screen which will display the astonishing 3D technology. Users will even be able to capture pictures and videos in 3D using a pair of cameras on the back of the device. LG's brand of the phone will be called The Optimus 3D and will be launched with the AT&T network with the new name of Thrill 4g (which is good news considering at&t doesn't have 4g capability at the moment).

 No prices have been set for either phone yet! But  both should be on the market by Summer.

LG and HTC's competitor is now Nintendo who are coming out with the 3DS. Nintendo's plans to fend off competitors is teaming up with media publishers that would offer a lot more 3D games and movies than the smartphones.
Reggie Fils-Aime, Nintendo of America's president and operating chief, said in an interview. "They're not going to have the great gaming content that we have."

What I find the most compelling is that the EVO 3D and the The Optimus 3D will have the ability to create 3D YouTube videos and then be able to upload them from their smartphone. This would be a separate app to the normal YouTube application; labeled YouTube 3D (unique eh?).

A lot more camera adjustments are necessary for two smart phones, which is extremely costly but both companies are confident that their products will be very successful.

What do you think the outcome to this new innovation will come out to? Are you interested in having a 3D smartphone?

10 comments:

EricDing said...

There's really no competition between the HTC/LG smartphones and the Nintendo 3DS. Yes, they both use 3D imaging, they are essentially in different sections of the market. The Nintendo 3DS is primarily a gaming console, while the smartphones are primarily a phone. Besides 3D technology, the only things these devices share are internet browsing and a camera. Besides, I feel that these devices are geared slightly towards differently-aged consumers.

Personally, I really don't know why so many companies are pushing the "3D" effect. I'm not dismissing the idea, but from what I've seen so far in movies, 3D effects aren't as wonderful as I predicted. Hopefully these new gadgets prove eye-popping.

cchu said...

Eric i think you are right, there is a tremendous amount of "hype" around 3-d technology, but since this is just an emerging technology. I have low expectations for the phones and the nintendo DS handheld. Personally I don't see the need for a 3-d celluar phone yet, the only reason I can think of is for entertainment. I think 3-d technology has a much better chance of prospering and become more popular in the virtual gaming industry. My predictions for the phone are; the quality of the 3-d projections aren't going to be as "high quality" for example the effects we see in theaters, these products will use and require much more power to operate( for example the Nintendo DSi can last 9-10 hours of gaming without a recharge, the new 3-d console is expected to only last 4 hours, that is almost more than 50%), price is also a huge concern for me. As production increases and productions costs decrease then maybe this technology might be a big hit towards consumers. I'd be much more interested in 3-d GPS mapping in a car, and have the windshield as your screen ( arrows shadowing the road ahead)

Now wouldn't that be good use of 3-d technology and be ultra cool?

NickCollum said...

[Warning: this is a long read, read if you'd like]

As someone who likes to stay ahead of the technology game, I find the "no-glasses" 3-D integration into the next-gen smartphones very interesting, yet expected (especially since the announcement and release of the “no-glasses” Nintendo 3DS). 3-D screens, technology, and “imaging” are said to be the “next-gen” of this and that, but ultimately just equates to the expansion and evolution of electronic displays.

Since the world is ever-changing and never ceases to progress – or at least it pretends to – people and developers all over the world are trying to make the next best thing in digital displays. We’ve been through telegraphs, radios, televisions, monitors, computers, etc. etc. but now, it seems like the next big thing is 3-D. Of course, Blu-Ray still seems to be expanding, via more Blu-Ray movies, players, and writers; however, it seems that now the most effective way to “expand” or “make look better” – in layman’s terms – is to bring the image into the third dimension (instead of say increasing the number of pixels or something. That’s too easy). This new, wacky, alternate dimensional concept is probably from the awesome sci-fi, futuristic stories of holograms, and such. Even though this sounds like generations away, we are well on our way with all this new 3-D technology.

Even though 3-D films have existed in some form since the 1950s, evolutions of this have begun to emerge since then, especially in the past two decades. With movies like Avatar, which take full advantage of multiple specially-made cameras for a “full 3-D illusion” (which not many “3-D” movies use), we have seen what is possible so far with this technology, even though development on Avatar actually began back in 1994. I called it an “illusion” because the image obviously isn’t actually escaping the screen and reaching into the third dimension, but it is giving the illusion of depth in the image. This is called Stereoscopy, which refers to a technique for creating or enhancing the illusion of depth in an image by presenting two offset images separately to the left and right eye of the viewer.

Okay, I’m done with the tech lesson, but to quote Eric, “There's really no competition between the HTC/LG smartphones and the Nintendo 3DS”. I agree, in most aspects. Eric is right about how they are essentially in different sections of the market, but they could probably be found in, say, the electronics section, or the entertainment section, or the gaming section, or the handheld section, etc. This is mainly true due to the ever-so-known fact that smartphones, especially the large, brilliant OLED displays with inches of high density pixel ratios and capacitive touchscreens, are just crammed and overflowing with “app” goodness and expensive hardware and displays, which essentially make these not-so-little rectangles into faux mini-computers (and makes it seem like being a phone is just a bonus). This allows smartphones, particularly the newer ones, and their developers to venture into new fields of 3G, 4G, gaming, video recording, internet browsing etc. which were never before seen in other phones. “No-glasses” 3-D will push that a step farther in this technology race, and shouldn’t really be looked down upon. You’ll probably see more 3-D in your house than the “next blu-ray” or “next HD”.

Aaron Oppenheim said...

3D technology, or as I like to call it, "Migraine vision," is spreading like wildfire. What I want to know is do we really need it....does this really add to the experience of watching a movie, playing games or talking on our phone? All migraine vision seems to be doing is making cheap cop-out movies look even cheaper....and hurt my eyes.... I agree with Nick when he say that the world is changing and developers are continuing trying to build the next big thing in digital display, but is migraine vision really the right way to do that? Most of my friends agree that they would prefer to watch a movie in boring old 2 dimensions, but I want to know what you guys think. Is this going to be the next big thing in entertainment? Or will migraine vision sink faster than Charlie Sheen's career?

Peter Zhan said...

I actually do not enjoy the "3D" experience at all. I find it too distracting and intrusive; with 2D, it is easy to immerse yourself in the world of a game or video. However, with 3D, the action comes to the device user--the only problem is that when this happens, I am always reminded that there's the REAL world around me, and that this 3D projection is just a fake intrusion.

Putting my personal preferences aside, I think there definitely will be a market for 3D devices. I'm still unsure whether it's a fad or if it's here to stay, but the companies who have invested in this technology certainly have a right to further pursue these opportunities.

Tiffany Siu said...

I am not at all surprised by the appearance of 3-D smartphones! With the whole 3-D movie rage, and even the new 3-D televisions, I knew sooner or later, 3-D cellphones would be on the market as well.
Personally, I'm not a fan of the 3-D experience, but I can definitely understand its appeal. However, I'm sure the prices for these 3-D phones will be mile-high, and with many people struggling to afford even common smartphones (like the iPhone), I'm not entirely sure how successful these pricey 3-D phones will be, despite its state of the art technology.

Unknown said...
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NickCollum said...

[For some reason, this post keeps disappearing, so I'll be cutting it in half. This was supposed to be the second part to my first comment]

Anyways, the Nintendo 3DS on the other hand is a little marvel of wonders, which delves into a new dimension of gaming (see what I did there?). It is officially the first of its kind in many categories; the first “no-glasses” 3-D screen, the first 3-D handheld gaming device, etc. and is definitely not a new competitor in being the first of its kind. Nintendo has always strived to perfect handheld gaming, which is clearly apparent in their wide evolution of handheld gaming devices. Even the very first Nintendo DS was a technological phenomenon in 2004, being the first to incorporate a double LCD screen with touch-sensitive functionality. Now, with Nintendo’s new 3DS, they are breaking new boundaries, not only in gaming, but as a whole entertainment device in general. Sure, it doesn’t having the Android market or App Store, but Nintendo plans to have its own version of apps and features coming either right out of the box or in future updates. Essentially, the 3DS is still a gaming device, even though it actually shares some similarities to the smartphone and seems to be heading in that direction, but still without losing their gaming and entertainment focus.

NickCollum said...

These two “no-glasses” 3-D devices, the 3DS and 3-D Smartphones, are without doubt a huge leap in handheld technology and are shining competitors in their markets. Interestingly, however, it seems like – since the beginning of time it now feels like – these devices are stepping away from their conventional usage as a phone or a gaming device, and are proudly and confidently reaching into new categories of handheld and technological entertainment. This is far more apparent in smartphones than of the 3DS, in which there are probably more developers working on better looking, improved functioning, and more fun games; than with the smartphone, in which there are probably more developers working on better looking, improved functioning, and more random apps, it seems. Entertainment aside, the two powerhouses take a steep dive for their “no-glasses” 3-D cost. This includes battery life: the 3DS has a mere 3-5 hours, compared to the latest DSi XL boasting a 13-17 hour battery life. This was made clear by the interesting discovery of the fact that the 3DS is powering technically 3 displays at once: the bottom screen and the top 3-D, which requires a special screen which sends two nearly exact images through different angles to create the stereoscopic or “no-glasses” 3-D effect, effectively requiring power for both images to display, just like powering two screens. The new “no-glasses” 3-D smartphones will probably “suffer” from the same requirements including the 3G or 4G constraint, which brings us to the question of whether either can still perform well as a mobile device compared to their competitors, which is simply one of the most important reasons for any handheld. Another downside is the health risks and hazards with such devices. Nintendo has publicly stated that the 3D mode of the 3DS is not intended for use by children ages six and younger, citing possible harm to their vision. Nintendo suggests that younger players use the device's 2D mode instead. Whether this is also true for the new smartphones is unknown to me, but sounds likely. Either way, I would still keep them away from the kids, for both their safety and your phone’s.

Sorry for writing so much. I hope this was informative and entertaining. Both devices look amazing, and their “no-glasses” 3-D will probably be refreshing, yet mind-blowing. Whether you are willing to pay for this technology in either device is up to you, but expect similar stories in the near future.

Andrea Nelson said...

I am definitely not surprised in the fact that they are coming out with 3D cell phones, compaines are always looking for the nest big thing. But I agree with the others who say that we don't really need this new technology. These days, many complain that people are always on their phones, first with the Blackberry's, the iTouch and now a 3D phone. No wonder people have their phones glued to their hands. The phone companies are making it was easier for people to be sucked into their phones instead of let's say talking face to face or being outdoors. I do think that the phones will sell successfuly because some people are technology junkies and have to have anything that comes out, but personally I think that these phone companies can be putting their money somewhere else.